🙏 Support this meetup’s patron, checkout Firneo’s Certified Partnership Professional Course
https://playbks.com/firneo-free-course-preview
https://playbks.com/firneo-apply
⏰ Time codes of things we talked about
05:01 – What are my meetups are about
06:16 – Get the PartnerHacker Maturity Map
07:57 – What you need to know about Marco
10:41 – His proven partnership flywheel
13:14 – What exactly is “alignment” and how does he get
18:28 – How he researches / find good partners
22:44 – See his ideal partner scorecard
26:59 – Why you MUST build enablement BEFORE launching
30:17 – What enablement activities work best
37:15 – What does it REALLY mean to “launch” a program
40:05 – How many partners did he “launch” with and why
45:57 – What are the most effective co-marketing projects
49:46 – Watch HERE to support this month’s patron, Scott Pollack
59:59 – The winner of the $1,500 scholarship to Scott’s next training
🔗 Links to resources mentioned
https://playbks.com/bdpath-build-ipp
http://www.bdpaths.com/business-development-101-building-ideal-partner-profile/
https://playbks.com/crossbeam-vetting-partners
https://playbks.com/crossbeam-ipp-checklist
https://playbks.com/partnerhacker-maturity-model
https://playbks.com/marcos-crossbeam-article
💬 People to follow
https://www.linkedin.com/in/justinzim/
https://www.linkedin.com/in/mdepaulis/